12 Wedding Guest Makeup Trends To Try in 2024

Even the most cynical can agree: Weddings always feel a little magical. Call it love in the air or the massive floral budget, but a shimmery ethereal look feels appropriate for such an enchanted day. And nothing quite says magic and whimsy more than frosted eyeshadow. “This trend works for all weddings because you can … Read more

These Natural Wedding Makeup Trends Will be Everywhere in 2024

A trip to cloud nine is a big lift (it’s a long haul, expensive, hotel rooms get sold out, etc.). But dreamy cloud skin is a pretty good compromise. This soft-focus, matte, marshmallowy look is an angelic wedding day look that isn’t very hard to achieve. “It’s basically just healthy, fresh-looking skin without a reflective … Read more

13 Best Brow Gels of 2024 to Shape and Fluff Your Brows, According to Makeup Artists

Editor Tip: For a gentler hold and a lightweight feel, opt for the brand’s Original Brow Gel, which is a favorite among staffers. Key Ingredients: Polyacrylate-2 crosspolymer, glycerin | Available Shades: 1 Bare brows. Courtesy of Jennifer Hussein for Allure Feathery brows after applying Anastasia Beverly Hills Brow Freeze Gel. Courtesy of Jennifer Hussein for … Read more

These Are the Prettiest Makeup Trends for Spring 2024

At Maison Margiela’s spring haute couture show, “alien” skin captivated the attention of beauty aficionados around the globe — and the mysterious look dreamed up by makeup artist Pat McGrath made just about everything else in the makeup-sphere seem down-to-earth. “It’s painterly, it’s fluid, it’s free,” says makeup artist Romy Solemani about the supernatural glow … Read more

Anastasia Beverly Hills Brow Freeze Gel: Why We Love It

Whether you’ll gladly die on the hill of big, bushy brows or ready to embrace the resurgence of skinny brows, you’ll need a brow-setting product to keep your strands in place. Sure, there are a plethora of waxes, soaps, and gels to choose from, but as we all know by now, different formulas don’t provide … Read more