SUV market

Large utility vehicles race past compact cars in growth lane

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Large utility vehicles race past compact cars in growth lane

Mumbai: Sales of large utility vehicles such as SUVs and MPVs, which meet the government’s definition of ‘popular SUVs’, advanced at a faster clip of 27% in FY24 ahead of a 25% growth in the compact SUV segment, according to analysis of data compiled by the Society of Indian Automobile Manufacturers (Siam).While compact SUV models … Read more

Maruti Suzuki SUVs: Maruti Suzuki’s Shashank Srivastava on how the god of small cars had its big bang moment with SUVs, and where it’s headed next

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Maruti Suzuki SUVs: Maruti Suzuki’s Shashank Srivastava on how the god of small cars had its big bang moment with SUVs, and where it’s headed next

For Maruti, small spelt big for decades when it led the market with its entry level cars and hatchbacks. The company, Maruti Suzuki India Ltd, reincarnated in 2016 as a big-car maker with its first SUV, the Brezza, which was a success that birthed more. How was it able to anticipate and capture the new … Read more