11 Best Liquid Eye Shadows of 2024 for No-Budge Color | Tested and Reviewed

11 Best Liquid Eye Shadows of 2024 for No-Budge Color | Tested and Reviewed

Tester feedback: “The ultra-creamy texture glides onto lids and allows several seconds to blend the pigment on lids before it dries down to a powdery finish,” says senior beauty editor Paige Stables, whose favorite shade was Mythic, a metallic rose gold. Key ingredients: glycerin, horse chestnut flower | Shades: 8 Best Pearlescent Finish: Glossier Lidstar … Read more

The Fall Makeup Trends of 2024 Are as Futuristic as They Are Moody

The Fall Makeup Trends of 2024 Are as Futuristic as They Are Moody

When it comes to what you should have in your kit, this look doesn’t require much. For the eyes, you need a good, long-lasting black eyeliner pencil (we like R.E.M. Beauty’s smudge-resistant Gel Pencil Eyeliner in Bardot for this) and a good liquid or gel eyeliner (Stila’s classic Smudge Pot, a longtime editor favorite, was … Read more

11 Best Eye Shadow Singles 2024 That Will Become Your Everyday Go-Tos | Tested & Reviewed

11 Best Eye Shadow Singles 2024 That Will Become Your Everyday Go-Tos | Tested & Reviewed

Notable ingredients: silk tree extract | Number of shades: 3 Best Liquid Eye Shadow: Violette_FR Yeux Paint Why it’s worth it: For a longwearing, easily spreadable formula that you can swipe on with your fingers, try a liquid formula. For a super pigmented wash of color, Nam loves Violette’s FR Yeux Paint (as does our … Read more

Clinique Black Honey Has Evolved Into a Lip and Cheek Oil—and a Mascara

Clinique Black Honey Has Evolved Into a Lip and Cheek Oil—and a Mascara

Clinique Black Honey lipstick has transcended time—through the ‘70s, ‘80s,’90s, the aughts, the 2010s— and it’s still glistening on lips in 2024. The your-lips-but-better pigment went viral before “going viral” was even a thing (first in 1971 as the original “honey pot” gloss and then throughout the 90s after it was reinvented into slim lipstick … Read more

Benefit Badgal Bang in Wild Plum Is Helping Me Hop on the Burgundy Mascara Trend—Review

Benefit Badgal Bang in Wild Plum Is Helping Me Hop on the Burgundy Mascara Trend—Review

I haven’t tried the two burgundy mascaras that keep going viral—Maybelline Lash Sensational Sky High Mascara in Burgundy Haze (which is no longer available) and L’Oréal Paris Makeup Voluminous Original Mascara in Deep Burgundy—but based on those aforementioned TikTok videos, Benefit’s version seems to be the most subtle of the bunch. It won’t necessarily make … Read more

9 Best Eye Shadows for Mature Skin That Won’t Crease or Fade in 2024, According to Makeup Artists

9 Best Eye Shadows for Mature Skin That Won’t Crease or Fade in 2024, According to Makeup Artists

Editor Tip: Top off your look with the Gen See Spectator Sport Mascara, which won a 2023 Best of Beauty Award for best waterproof mascara. Key Ingredients: Silica, aluminum, iron oxides, synthetic vitamin E | Available Shades: 12 (7 matte, 5 metallic) Best Travel Eye Shadow: Nudestix Magnetic Eye Color Nudestix Nudestix Magnetic Eye Color … Read more

The 14 Makeup Products That Won Our 2024 Readers’ Choice Awards

The 14 Makeup Products That Won Our 2024 Readers’ Choice Awards

What a time to be alive. There have simply never been as many makeup options available to us as there are right now, with incredible new products hitting the market every day. But what’s even more incredible is how loyal so many Allure readers are to foundations, lipsticks, and mascaras that have been around for … Read more

12 Wedding Guest Makeup Trends To Try in 2024

12 Wedding Guest Makeup Trends To Try in 2024

Even the most cynical can agree: Weddings always feel a little magical. Call it love in the air or the massive floral budget, but a shimmery ethereal look feels appropriate for such an enchanted day. And nothing quite says magic and whimsy more than frosted eyeshadow. “This trend works for all weddings because you can … Read more

Serena Williams Launches Makeup Line, Wyn Beauty — Review, Photos

Serena Williams Launches Makeup Line, Wyn Beauty — Review, Photos

We’ll be honest: “Serena Williams makeup line” was not on Allure’s 2024 celebrity beauty brand bingo card. When Wyn Beauty arrived at Allure HQ several months ago, we were a little surprised and very skeptical (the celebrity beauty brand fatigue is real). But we started using it — we’re here to do the work — … Read more

14 Best Eye Shadow Sticks of 2024 for Flawless Eye Looks in Seconds, According to Makeup Artists

14 Best Eye Shadow Sticks of 2024 for Flawless Eye Looks in Seconds, According to Makeup Artists

Editor Tip: You can apply this stick closer to your lash line as you would with a regular liner. Who It’s For: Makeup newbies | Available Shades: 9 Most Unique Shades: Colourpop Shadow Stix Why It’s Worth It: Another affordable hit is the Colourpop Shadow Stix, which New York City-based makeup artist Amrita Mehta loves for its … Read more