Indian passenger vehicle industry engages numerous social media influencers to accelerate sales

Mumbai: The ‘vroom-vroom’ of the auto engine has just got amplified by ‘views,’ ‘likes,’ and ‘notification chimes.’ The Indian passenger vehicle industry – which saw a historic 27% growth in FY23 with sales of 3.90 million vehicles, and growing since the pandemic – has floored the pedal by engaging numerous social media influencers to further … Read more

volkswagen passenger cars india: Volkswagen Passenger Cars India to hike prices from January

Volkswagen Passenger Cars India on Tuesday said it plans to hike prices by up to 2 per cent across model range to offset adverse impact of rising input and material costs from January 1, 2024. Already other manufacturers such as Maruti Suzuki, Hyundai Motor India, Tata Motors, Mahindra & Mahindra, Honda, Audi and BMW, have … Read more