Liberal government turning to influencers to appeal to Canadian youth – National

Dennis Mathu and Stephanie Gordon first started posting financial-advice videos on YouTube three years ago — a side hustle that helped to scratch a creative itch. They never imagined it would lead them down some of the most powerful political corridors in Canada. Mathu and Gordon — Steph & Den, as they’re known online — … Read more

She Painted a Few Champagne Bottles. Then Came Meta’s Customer Support Hell

Holifield hired Eva to help get her account back. But Eva warned that the chances of success were impossible to predict. Eva herself had, for reasons unclear to her, lost access in late January to Meta’s Media Support Partner Portal, a channel to more dedicated support for public figures and organizations. Someone else with Portal … Read more

The Influencers Getting Paid to Promote Designer Knockoffs From China

In December, Pandabuy announced on its official Discord server that more than 15,000 influencers joined its affiliate marketing program last year, thanking them for their “dedicated efforts” with two emojis of Pepe the Frog clutching a red heart. That’s a small number compared to Amazon’s roughly 900,000 affiliates, but trading in counterfeits is illegal. If … Read more

Energy Drinks Are Out of Control

In the US, the FDA has not imposed specific restrictions or requirements on the sale or labeling of energy drinks, but the American Beverage Association’s Guidance for the Responsible Labeling and Marketing of Energy Drinks does lay out some rules, including that energy-drink packaging must declare the total amount of caffeine per drink, that they … Read more