The Row Pre-Fall 2025 Collection

The Row Pre-Fall 2025 Collection

A pocket tee, a long sleeved tee, and a pair of slouchy utilitarian pants: It’s a uniform beloved of slackers, ravers, construction workers, surfers, normcorers (remember them?!), at one point in my life, me, and now, apparently, Mary-Kate and Ashley Olsen. The two opening looks of their The Row presentation held in a series of … Read more

Mary-Kate and Ashley Olsen Find a Home for The Row in Paris

Mary-Kate and Ashley Olsen Find a Home for The Row in Paris

It is a gloriously sunny September morning in Paris, and something about rue du Mont Thabor—an anonymous street sandwiched between rue de Rivoli, in the shadow of the Louvre, and rue Saint-Honoré, lined with boutiques from Balenciaga, Armani, Moynat, and Burberry, et al—is looking particularly kissed by the light. At 1 rue du Mont Thabor, … Read more

The Row Spring 2025 Menswear Collection

The Row Spring 2025 Menswear Collection

Rewind back to Paris Fashion Week in March when The Row radically requested that guests refrain from using their phones during the show. And how this confirmed the brand’s hold over everyone, the request respected. Whether out of residual observance or simply owing to the tedium of tapping, I arrived at The Row’s Paris headquarters … Read more