The Ayurvedic Beauty “Trend” Completely Misses the Point of Ayurveda

Michelle Ranavat, founder of Ranavat, the first South Asian-founded Ayurvedic skin-care brand to launch at Sephora, has found that even when brands do get it right, they aren’t giving credit where credit is due. “It isn’t uncommon to find skin-care products using Ayurvedic ingredients without mentioning the science behind it,” Ranavat says. “Ayurveda is not … Read more