Google argues that it faces fierce competition from Meta, Amazon, Microsoft, and others. It further contends that customers benefited from each of the acquisitions, contracts, and features that the government is challenging. “Google has designed a set of products that work efficiently with each other and attract a valuable customer base,” the company’s attorneys wrote … Read more
Toyota’s “We Roll Deep Anthem” spot includes fans and NFL stars “setting off on an adrenaline-packed NFL adventure.” Screenshot Automakers are rushing back into advertising during the National Football League season after a slowdown in recent years. Toyota Motor Corporation, Hyundai Motor Company and the Detroit automakers are among those expected to capitalize on the … Read more
The entrance to Google’s U.K. offices in London. Olly Curtis | Future Publishing | via Getty Images LONDON — Britain’s competition watchdog on Friday issued a statement of objections over Google’s ad tech practices, which the regulator provisionally found are impacting competition in the U.K. In a statement, the Competition and Markets Authority alleged that … Read more
Hackers are increasingly using online ads for malicious purposes. Often, it’s happening through routine Google searches. These schemes are dubbed malvertising, and cyber criminals are striking more often and with increased sophistication. In fall 2023, cybersecurity software firm Malwarebytes tracked a 42% increase month-over-month in malvertising incidents in the U.S. All types of brands are … Read more
Amid concerns around manipulation and froth in the SME IPO market, ace investor Ashish Kacholia said market participants are taking a sledgehammer to the entire SME ecosystem, just because a few companies have gone rogue. The market veteran is of the view that regulators shouldn’t throw the baby out of the water and throttle fresh … Read more
Democrats will try to shine a spotlight on GOP presidential candidate Donald Trump’s record on workers’ rights by calling Trump a “scab” as the Labor Day holiday signals the unofficial start of the fall campaign season. The Democratic National Committee is set to display 19 digital billboards in the swing states of Michigan, Wisconsin and … Read more
Kronenfeld says the impact of Israel’s campaign is difficult to measure. Her nonprofit has spent tens of thousands of dollars, in addition to staff time, attempting to outbid Israel for the Google search ad slots. However, UNRWA USA raised as much money in the first half of this year as it did in all of … Read more
Democratic presidential candidate U.S. Vice President Kamala Harris greets audience members at a campaign rally at United Auto Workers Local 900 on August 8, 2024 in Wayne, Michigan. Andrew Harnik | Getty Images The Harris campaign announced on Saturday that it was booking at least $370 million worth of television and online ads in key … Read more
The “For the Birds” ad campaign for DirecTV emphasizes customers don’t need a satellite dish anymore for service. The pigeons are voiced by former NFL star Deion Sanders, and actors Steve Buscemi and Henry Winkler. Courtesy: DirecTV Coach Prime wants consumers to know they can watch DirecTV without a satellite dish. The company best known for … Read more
Traders work on the floor of the New York Stock Exchange during morning trading on August 06, 2024 in New York City. Michael M. Santiago | Getty Images This report is from today’s CNBC Daily Open, our international markets newsletter. CNBC Daily Open brings investors up to speed on everything they need to know, no … Read more
