“I read some critics in September who said: ‘Oh, he just did a commercial collection for the brand: blah blah blah.’ This is bullshit.” Sabato De Sarno pulled no punches in a preview, and—while riled by last season’s snipings—he declined to let that rhetorical turbulence affect the course of his menswear debut at Gucci this afternoon.
If anything, De Sarno leaned into the headwinds of blah blah blah and dared them to do their worst. Last September’s show was originally due to be presented on the streets of Brera as a mise-en-scène. Rained off at the last minute, it was relocated to a hastily built black box at Gucci’s Milan hub. He liked the unintended black box so much—“because you had to focus on the clothes”—that he rebuilt it elsewhere for today’s show. We had the (nearly) same soundtrack. “And I opened the show with the same coat, the same silhouette, the same bag.” Model gender apart, what was different were the pants (instead of hot pants) and the loafer/brothel creeper hybrids (instead of platform loafers). De Sarno was doubling down—he called it “mirroring”—and challenging us to reflect upon what he gave us in September and now, with fresh variations, here.
Much of that blah blah blah is the consequence of contrast with the Ha Ha Ha that came before De Sarno. His predecessor not only wore his creative heart on his sleeve—those collections were decadent, saturated with ornate eye-candy and flourish—but he threw in twins, straitjackets, severed head replicas, Sir Elton John, and Harry Styles.
De Sarno is a subtler animal. “I don’t care about the Instagram moment,” he said. Instead, from the laptop pockets and grosgrain key loops in his backpacks to the bonded-leather linings in outerwear via the delicately rounded toes of those brothel creepers and the new shadow effect on the GG monogram, he is a details man, a purist. An outerwear geek—“every time I buy a new coat it’s like I’m giving myself a hug,” he said—De Sarno relished cutting Gucci’s coats with a single central vent sliced up almost to the shoulder in order to allow the pieces to flow and swoop with the models’ movement (even in double faced leathers). He took particular pleasure in the iridescent shine reflected in the finish of his faux-fur topcoat and caban.
