Before you even get to your strands, though, let’s elevate your scalp-care regimen. When you reach maximum levels of flakiness, lather up with Neutrogena’s fan-favorite T/Sal Therapeutic Shampoo. Great for dandruff and more, this exfoliating shampoo has a high 3% dose of salicylic acid to tackle dry patches, dead skin, and product buildup.
Your current hair dryer called: It’s ready to retire. Thankfully, Amazon has a jaw-dropping amount of under-$100 hair tool deals. Try leveling up your blow-drying sessions with this Conair classic featuring two attachments (a diffuser and a smoothing nozzle) for nearly endless styling options. At-home blowouts are easier than ever with this popular blow-drying brush from Hot Tools. Its innovative design combines gentle heat and a large, 2.8-inch barrel to smooth and polish strands while enhancing volume and body.
Amazon Prime Day Makeup Deals
Whether you’re creating a day or night look, a nude eye is never complete without Urban Decay’s Naked3, the third rendition of the original, now-discontinued Naked palette that brought soft matte makeup to the forefront of beauty trends. Once you’re done with your eyes, you can keep the demi-matte vibes going with BareMinerals’s O.G. loose powder foundation, a weightless formulation that provides buildable, mattifying complexion coverage.
Your makeup look is only as good as the base you create for it, and Lancôme’s iconic Teint Idole Ultr wear Foundation never fails us. Its soft-matte formula has a second-skin finish that provides full coverage without looking cakey. Elevate your next glitzy look with this stunning makeup palette from Florasis, which contains nine multi-dimensional, hypnotic shades.
With this discount on Anastasia Beverly Hills’s Glow Kit, you’re basically getting four powder highlighters for less than $30. As if the value isn’t enough to convince you, each shade has a shimmery, iridescent finish that’ll subtly enhance the glow of any look. If you want a mascara that’s kind to your delicate lashes, try Grande Cosmetics’ Grande Mascara. This mascara is enriched with a blend of peptides and antioxidant panthenol to condition your lashes as you wear it.
The beauty of IT Cosmetic’s famed CC+ cream is its buildable coverage. While most CC cream lean sheer in coverage, this pick easily conceals blemishes and discoloration similarly to a foundation. If cat eyes are part fo your daily makeup routine, Stila’s Stay All Day Liquid Eyeliner is the O.G. liquid liner for budge-proof looks.
Create your perfect makeup base with the radiance-boosting Hourglass Veil Mineral Primer. It has a lightweight feel on skin that smooths and blurs the look of fine lines and pores. You lipstick supply is begging for a new addition, so pucker up for Lawless’s Forget the Filler Satin Cream Lipsick, which is available in 13 nude shades to add to cart.
We love the soft-matte effect for Pür’s best-selling pressed powder foundation. This silky, buildable coverage addition to your complexion routine works as a mattifying must-have on top of creamy concealers and liquid foundations. Though RMS Beauty’s beloved blush is powder-based, it has a similar dew-enhancing effect to a cream blush. That’s all thanks to the brand’s sugar-derived wet powder technology, which gives the blush its creamy texture.
If you prefer sheer-to-medium complexion coverage, we recommend Erborian’s Color Correcting CC Cream. Available in three shades, this CC cream neutralizes the look of discoloration, redness, and blemishes without creating a cakey finish like heavier foundations. Top off your next lip look with Buxom’s Full-On Plumping Lip Gloss, which is available in three ultra-shimmery shades worthy of adding to any makeup bag.
A bronzy, sculpted look is way easier to achieve than you’d think, thanks to Iconic London’s Multi Use Sculpting Palette. It contains six cream pigments that contour, highlight, and conceal to your liking. No makeup kit is complete without a proper brush set-up, which you can easily create by grabbing this nine-piece set from Real Techniques.
Peripera’s lip products constantly go viral, but we always come back to the Ink Velvet Lip Tints. If you’re in need of a falsies restock, Glamnetic’s entire lineup, including this magnetic lash and eyeliner set, is currently 30% off.
We love a multitasking makeup product like Physicians Formula’s Butter Glow Bronzer + Blush. As its name suggests, this compact contains powder bronzer and blush shades to maximize your natural glow. To round out your makeup look, top off your eyes with a pair of drama-inducing false lashes, like Ardell’s Light As Air Lashes. Each four-pack contains sets of featherweight falsies that you can flutter all day without them falling out of place.
Dead skin ruining your nearly-perfect mani? Drop the cuticle nippers and grab this fast-acting cuticle remover solution from Sally Hansen instead. This elixir breaks down excess dead skin in as little as 15 seconds while aloe vera and chamomile soothe your skin. Once you perfect your claws, master the art of cat eyes by swiping on NYX Professional Makeup’s best-selling Epic Ink Liner. This pitch-black formula glides across your lids without skipping, smudging, or smearing, and its ultra-fine applicator makes precision a total breeze.
Our editors and readers can’t get enough of the iconic Maybelline New York Lash Sensational Sky High Mascara, so it’s no wonder how this lengthening formula copped a 2024 Allure Readers’ Choice Award. The buildable formula can be layered without clumping, and its no-budge lengthening formula stays put until you’re ready to take it off—meaning, no dark rings around your eyes by midday. Once your eye look is finished, get your glow on with L’Oréal Paris’s True Match Lumi Glotion. You can wear this illuminating enhancer on its own, mixed with your favorite moisturizer, or layer under your complexion products for your glowiest makeup look yet.
Amazon Prime Day Fragrance Deals
No fragrance collection is complete without a true-floral fragrance like Tocca’s Florence Eau de Parfum. This aromatic bouquet starts with a burst of juicy bergamot and pear while powdery gardenia blossoms through as the fragrance dries down. Gourmand fans will enjoy Skylar’s fan-favorite Vanilla Sky, a warm, sugary blend of vanilla, caramelized cedar, and cappuccino.
Burberry’s Brit Eau De Parfum, is a delectable fragrance fitting for any gourmand lover’s perfume collection. This sweet, warm fragrance features notes of pear, vanilla, and sugared almond. Those who prefer a slightly woodier scent will love Viktor & Rolf’s Good Fortune, an eau de parfum hinted with jasmine, vanilla, and palo santo.
If you prefer a fruity fragrance that isn’t too sweet, Phlur’s Apricot Privée is a must-have for your fragrance collection. This scent features its star note alongside another soft-smelling fruit, plum, and jasmine absolute adds a powdery touch as the fragrance dries down. Prefer something a little more rustic? Spritz on Malin + Goetz’s Leather Eau de Parfum, a warm, spicy blend containing notes of tanned leather, pepper, cloves, and sandalwood.
Ralph Lauren’s Beyond Romance is one of those few fragrances that satisfies everyone’s taste. It’s balanced blend of floral rose, sweet black vanilla, and juicy raspberry. Fans of true-vanilla gourmands will never get enough of Lavanila’s best-selling vanilla fragrance. As you can expect, vanilla is the main note of this perfume, but the sweet, warm note gets a subtle glow-up with creamy tonka bean and soft floral heliotropes.
Mugler’s Angel Eau de Parfum is a long-time staple in many an Allure staffer’s fragrance rotation for its well-balanced mix of woody and warm notes, including amber, praline, and patchouli. If Ouai’s Melrose Place smells familiar, it’s because this warm floral scent is the brand’s signature fragrance for most of its hair care products. You can expect the same notes of champagne, amber, and jasmine as you’d notice in the brand’s hair-enhancing lineup.
Sol de Janeiro’s viral body mists are currently 15% off, so nab one of their beloved fragrances, including the gourmand Cheirosa 62 (seen above) before they inevitably sell out. You can also snag Billie Eilish’s fan-faavorite perfume, another gourmand fragrance that features notes of amber, vanilla, and musk.
Want to smell like a delectable French pastry? Then spritz on Philosophy’s Fresh Cream, which features notes of warm vanilla and creamy tonka bean. For a summery vibe, Ellis Brooklyn’s Salt, an Allure Best of Beauty Award-winning concoction of floral Tahitian tiare, sandalwood, and musk, is always a good choice.
Warm gourmand scents are having their moment, and thankfully Dossier’s luxe Ambery Vanilla scent is less than $50. This delicious fragrance features its namesake notes alongside hints of juicy mandarin, floral jasmine, and warm coffee. Donna Karan’s Cashmere Mist is for those who want to smell like fresh laundry. No, we’re not talking notes of detergent, but rather hints of luxuriously floral jasmine, lily of the valley, and warm sandalwood—think silk blouses and cashmere sweaters.
Want to smell like a delicious bowl of fruit? Spritz on DKNY’s Be Delicious Fresh Blossom, a juicy mix of grapefruit, jasmine, and rose. The hyper-pink bottle of this Versace is already a work of art but wait until you smell its ultra-floral scent. Just as you’d expect from the label, Versace’s Bright Crystal features an eclectic blend of fruity and floral notes (yuzu, pomegranate, and peony are just the beginning) balanced with a hint of musk.
Amazon Prime Day Dental Deals
This is a sign to upgrade your toothbrush, and you won’t be able to snag such a snazzy one for under $100 in a while (well, at least until Cyber Week). Philips’s Sonicare set also comes with two replacement brush heads, so you’ll be set for months. If flossing with conventional dental floss just isn’t doing it for you, we promise Waterpik’s Ion will make the task of dental care less daunting—or even, dare we say, fun?
Brush up on your brushing habits with Oral-B’s iO Series 9. This electric toothbrush comes with a the works: three replacement heads, a travel case and charging deck, and additional brushing features via a Bluetooth-connectable smartphone app. Supersmile’s Professional Teeth Whitening System is one of our editors’ favorite over-the-counter teeth brightening formulations for its sensitive teeth-friendly formulation.
Large, clunky water flosser devices can take up a lot of space, so if you prefer a sleeker model, go with Quip’s Cordless Water Flosser. Its slim enough to fit in any tight quarters and its features a 360 swivel tip that easily gets to hard-to-reach areas. Swap your single-use whitening strips with Moon Oral Care’s innovative option. These ultra-slim whitening strips dissolve in your mouth within 15 minutes.
A whiter, brighter smile without an expensive trip to a dentist’s office is totally achievable with Colgate’s Optic White ComfortFit Teeth Whitening Kit, which includes a mess-free application pen and LED light to accelerate the formula. You can upgrade your flossing routine with Flaus’s Electric Flosser, which is perfect for reaching in-between molars.
Spruce up your oral care regimen with Oral-B’s iO Series 9 Electric Toothbrush. It’s practically the Tesla of smart toothbrushes, considering that it has all the high-tech features you could ask for, including Bluetooth-accessible app features and a travel case that doubles as a wireless charger. Brighten your smile with Crest’s 3D Whitestrips, an Allure Best of Beauty (and Readers’ Choice!) Award winner that our editors adore for its stain-diminishing properties.
Say goodbye to unsightly mouthwash bottles and stick to Boka’s Restore Mouthwash tables. Each jar contains 90 mint-flavored tablets that you simply chew, swish, and spit out—easy, right? Add some color to your dental routine with Cocofloss’s 4-pack of its Allure Best of Beauty Award-winning floss. Not only are they cute, but they come in exciting flavors like strawberry, mint, and coconut.
Your brightest smile is a tube of Colgate’s Optic White toothpaste away. It’s the cream of the whitening crop for its stain-reducing, 5% hydrogen peroxide-based formulation. When it comes to dental care, flossing is just as important as brushing, so stock up on some dental floss from Oral-B. Trust us, when you have a piece of food stuck in your teeth, you’ll be thankful you purchased so much of this high-quality, fray-free floss.
On your mark, get set, start your shopping haul. Amazon’s beauty deals are only growing from here, so check back as we source and curate more can’t-miss deals throughout Amazon Prime Day 2024.
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