Super Bowl Live Updates | Chiefs, 49ers, Taylor Swift and more

Super Bowl Live Updates | Chiefs, 49ers, Taylor Swift and more

LAS VEGAS — Live updates from the Super Bowl in Las Vegas. Kickoff is set for 6:30 p.m. ET, and the game will air on CBS and Nickelodeon: Will she make it in time? Intrepid flight trackers online seem to think so. On social media, fans of Taylor Swift and aviation journalists believe they’ve identified … Read more

From SpongeBob to TikTok, leagues and broadcasters using many methods to attract, retain young fans

From SpongeBob to TikTok, leagues and broadcasters using many methods to attract, retain young fans

There were plenty of critics when CBS announced four years ago that it would produce a kids-centric broadcast of an NFL playoff game on Nickelodeon. Now, if a league or network isn’t doing something to appeal to younger fans, they are behind the times. Nickelodeon will air its fifth NFL game on Sunday when the … Read more

Super Bowl 2024: Time, channel, halftime show, how to watch Chiefs vs. 49ers livestream

Super Bowl 2024: Time, channel, halftime show, how to watch Chiefs vs. 49ers livestream

Super Bowl 58 in Las Vegas on Sunday is shaping up to be quite a doozy. There’s the Kansas City Chiefs and their prolific offense, led by quarterback Patrick Mahomes, tight end Travis Kelce and mustachioed coach Andy Reid. On the other side of the field, there’s the San Francisco 49ers, led by Mr. Irrelevant … Read more

For Native American activists, the Kansas City Chiefs have it all wrong

For Native American activists, the Kansas City Chiefs have it all wrong

Rhonda LeValdo is exhausted, but she’s refusing to slow down. For the fourth time in five years, her hometown team and the focus of her decadeslong activism against the use of Native American imagery and references in sports is in the Super Bowl. As the Kansas City Chiefs prepare for Sunday’s big game, so does … Read more

Taylor Swift prepares for an epic journey to the Super Bowl. Will she make it?

Taylor Swift prepares for an epic journey to the Super Bowl. Will she make it?

TOKYO — Will she make it? Taylor Swift’s last song will still be ringing in the ears of thousands of fans at the Tokyo Dome on Saturday night when the singer is expected to rush to a private jet at Haneda airport that will take her on a time-zone-spanning journey to see her boyfriend, NFL … Read more

From doinks to SpongeBob, technology to play a huge role in the CBS presentation of the Super Bowl

From doinks to SpongeBob, technology to play a huge role in the CBS presentation of the Super Bowl

Inspiration sometimes happens, or in this case, drinks, at the most opportune times. CBS Sports’ Jason Cohen and Mike Francis had end zone seats during last year’s Super Bowl when Kansas City kicker Harrison Butker had a 42-yard field goal attempt that caromed off the left upright. Cohen, the division’s vice president of remote technical … Read more

NFL Awards Live Updates | Will Anderson Jr. makes it a Texans’ Two-Step on Rookies of the Year

NFL Awards Live Updates | Will Anderson Jr. makes it a Texans’ Two-Step on Rookies of the Year

LAS VEGAS — Live updates from the “NFL Honors” awards show, where the Associated Press NFL MVP, Coach of the Year and more will be revealed: Will Anderson Jr. won the AP Defensive Rookie of the Year award, outgaining both Jalen Carter and Kobie Turner by two first-place votes. The Texans’ defensive end received 16 … Read more

US Homeland chief joins officials in Vegas declaring Super Bowl a ‘no drone zone’

US Homeland chief joins officials in Vegas declaring Super Bowl a ‘no drone zone’

Las Vegas — While police were pursuing and apprehending a man who climbed a Las Vegas Strip landmark, local, federal and NFL officials met with the media on Wednesday to outline hardened security measures and declare the Super Bowl a “no drone zone.” League, FBI and Secret Service officials and Homeland Security Secretary Alejandro Mayorkas … Read more

From Uber Eats’ ‘Friends’ reunion to Bud’s Clydesdales, here are the buzziest Super Bowl ads so far

From Uber Eats’ ‘Friends’ reunion to Bud’s Clydesdales, here are the buzziest Super Bowl ads so far

NEW YORK — If you watch the Super Bowl for the commercials, you no longer have to wait until the big game to see what advertisers have in store for viewers. Many companies now release ads ahead of the game in the hope of capitalizing on the buzz that builds as the game approaches. They … Read more