4DX movie experience carves out a niche market segment

4DX movie experience carves out a niche market segment

Chris Hemsworth stars as the villainous Dementus in Warner Bros.’ “Furiosa: A Mad Max Saga.” Warner Bros. Discovery In George Miller’s new Mad Max film “Furiosa,” a red paint flare explodes and casts the theater screen in a saturated crimson cloud. Feet away, among the rows of gyroscopic 4DX chairs, plumes of fog roll in, … Read more

NBC Paris Olympics opening ceremony to play on IMAX

NBC Paris Olympics opening ceremony to play on IMAX

A view shows the logo of the Paris 2024 Olympic and Paralympic Games, in Paris, France, March 19, 2024.  Benoit Tessier | Reuters Many of the world’s greatest athletes will make their big-screen debut in IMAX theaters this summer. NBC announced Friday that its live coverage of the 2024 Paris Olympics opening ceremony on July … Read more

Part Two’ box office opening sparks interest in ‘Part Three’

Part Two’ box office opening sparks interest in ‘Part Three’

Sandworms emerge on the desert planet Arrakis in Denis Villeneuve’s “Dune: Part Two.” Warner Bros. | Legendary Entertainment After a two-month drought, “Dune: Part Two” has delivered a much-welcomed deluge of ticket sales to the domestic box office — and its success could bring a third franchise film to cinemas. The Warner Bros. and Legendary … Read more