Forrester Research Inc

How Amazon is using generative AI to drive more same-day deliveries

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How Amazon is using generative AI to drive more same-day deliveries

For years, Amazon has set the bar for package delivery. When Prime launched in 2005, two-day shipping was unheard of. By 2019, one-day shipping was standard for millions of items. Now, the retail giant is turning to generative AI to drive more same-day shipping. Amazon is using the technology to optimize delivery routes, make more intelligent … Read more

Streaming is getting more expensive for consumers. Here’s why

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Streaming is getting more expensive for consumers. Here’s why

Jaque Silva | SOPA Images | Lightrocket | Getty Images Streaming is finally starting to pay off for media companies, but there’s a catch — to get there, consumers are facing higher subscription costs and increasingly frequent price hikes. Legacy media companies entered the streaming market with a focus on gaining subscribers and competing with … Read more