Bajaj Auto looks to disrupt market with its CNG motorcycle Freedom 125, return favour to its arch-rival

Bajaj Auto looks to disrupt market with its CNG motorcycle Freedom 125, return favour to its arch-rival

Akurdi: With the Freedom 125, the world’s first CNG-powered motorcycle, Rajiv Bajaj, managing director, Bajaj Auto Auto wants to “return the favour” to the erstwhile Hero Honda which transformed the scooter-led two-wheeler market two-and-half decades ago, with its fuel-efficient motorcycles. The motorcycles returned 80 kms to a litre, double of what the scooters returned. With … Read more

Bajaj Auto: We will build, not burn, our way into the future, says Bajaj Auto MD Rajiv Bajaj

Bajaj Auto: We will build, not burn, our way into the future, says Bajaj Auto MD Rajiv Bajaj

Rajiv Bajaj, managing director of Bajaj Auto, sees the electric vehicles (EVs) business achieving profitability at a relatively lower volume threshold, on the back of pricing power, a cost competitive structure and strength of the brand. The two-wheeler manufacturer entered the fast-growing market with an electric scooter in January 2020, and followed it up with … Read more