From SpongeBob to TikTok, leagues and broadcasters using many methods to attract, retain young fans

There were plenty of critics when CBS announced four years ago that it would produce a kids-centric broadcast of an NFL playoff game on Nickelodeon. Now, if a league or network isn’t doing something to appeal to younger fans, they are behind the times. Nickelodeon will air its fifth NFL game on Sunday when the … Read more