Make Up For Ever launches foundation that promises to hydrate your skin

Global makeup brand Make Up For Ever has excited loyal fans with the release of its latest innovation in the HD skin foundation range — HD Skin Hydra Glow Foundation.

Inspired by the secrets of its professional artists backstage, the brand has developed a foundation that is lightweight and hydrates the skin, while giving a luminous glow.

The product mimics the hydrating effects of a skincare mask, leaving the skin moisturised, plumped and radiant.

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It is the perfect choice for all skin types, including normal, mature and sensitive skin.

But those with drier faces and texture will get the most out of this $72 product.

It has been created with a “Hydra-Skin Booster complex”, a unique polymer innovation infused with hyaluronic acid and glycols offering not only a flawless and glowing finish but also a clean formula that is gentle on the skin.

Make Up For Ever has developed a brand new foundation. Credit: Make Up For Ever
There are 38 shades available. Credit: Make Up For Ever

“We are thrilled to unveil the launch of our HD Skin Hydra Glow Foundation,” said ANZ Brand General Manager at Make Up For Ever Gary Davey.

“By seamlessly combining the expertise of both makeup and skincare, this evolution will take our HD range to new heights and is a testament to the brand’s commitment to continuous innovation.

“It will transform the way you experience and wear foundation, allowing you to embrace a new level of radiance and achieve a flawless complexion this year.”

It’s available in 38 shades, crafted to suit a variety of skin tones, so this liquid foundation is the ultimate choice for achieving a natural, luminous look.

The new Skin Hydra Glow Foundation range is now exclusively available at Sephora online and in-store, and it’s already receiving rave reviews.

“I usually do not use foundation but this one is really great. I love the consistency and the natural glow that it gives. It is not cakey at all which is an issue I have with most foundations,” one woman remarked.

It hydrates while it covers. Credit: Make Up For Ever
The new foundation is available at Sephora. Credit: Make Up For Ever

“I absolutely love this foundation. First of all the formula is incredible. It has medium coverage and it feels light on the skin! It gives my skin this beautiful glow and kind of feels like I have nothing on my face,” said another.

A third added: “This is hands down the best foundation I have tried in a while. My skin looked so healthy and there was a glow from with in. It doesn’t look cakey at all, which is my biggest fear with foundations”.

To test out the full size or mini products for yourself, head to Sephora here.

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