Boxing Day 2023: Oodie launches up to 60 per cent off sitewide sale to celebrate the end of the year

Oodie has dropped an epic sale online with up to 60 per cent off sitewide on the brand’s wooly, wearable blankets.

Australians might be sweltering through a humid summer, but it won’t be long until the cool winter nights return and you’ll want to reach for something softer and cuddlier.

The brand has more than 414 “Oodies” in stock and involved in the sale with shoppers able to save upwards of $77 on a single piece.

Catch the best deals and products hand-picked by our team at Best Picks >>

Customers can pick up more than just your original blanket Oodie too, there are also dressing gowns, lighter beach Oodies, pyjama sets and cushions that are included in the sale.

With toasty-warm sherpa fleece on the inside and buttery-soft, Toastytek flannel fleece on the outside, the brand has cemented itself as a firm favourite with those looking for ultimate comfort.

Best of all, Oodies are all machine washable, so any spillages can be fixed in a flash.

To shop the full range on sale, head to the Oodie website here.

Oodie is hosting a $50 off sale. Credit: Oodie
Avocado Oodie is included in the sale. Credit: Oodie

Oodie has built up a huge following since founder Davie Fogarty, 28, launched it in 2018 following multiple unsuccessful business ventures.

It is now worth $500 million.

The Adelaide-born and bred youngster described himself as “mischievous” at school with little desire to excel at university, so he launched straight into the business world.

“I didn’t have the discipline or passion for university so I pursued business instead. My biggest failure was actually launching a cafe selling rolls. I realised then that I needed to embark on a learning journey,” Davie previously told Best Picks.

Oodie is pulling out all of the stops for Christmas. Credit: Oodie
Davie Fogarty is from Adelaide. Credit: Supplied

“Then I stumbled onto weighted blankets and got my first taste of success. I had $500 and one great idea.

“It was all about learning, perseverance and understanding social media at the time. There are so many ways to connect with customers. I try to de-mystify the process, learn one thing and scale it up.”

After four years of steamrolling Oodie to success, Davie made the decision to hire a CEO and step back from the project to pursue other exciting opportunities.

He is still involved in the problem-solving and creative process where needed though.

Prices are correct at the time of publication.

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