Ask any man what they are looking to pick up in the Boxing Day sales and chances are at least half of them will say they are after RM Williams boots or accessories.
The iconic Aussie brand — established in 1932 in Adelaide — is synonymous with men’s style, particularly their boots which are a mainstay of men’s fashion across Australia.
But the bad thing about it is the pricey brand rarely goes on sale.
Catch the best deals and products hand-picked by our team at Best Picks >>
Until now. THE ICONIC has slashed the price of a number of top RM Williams items, including bags, belts and scarves.
The deal comes as part of THE ICONIC’s Boxing Day sale, which includes men’s fashion, women’s, accessories and beauty.
Shoppers can get their hands on the RM Williams Briefcase for $499 instead of $599.
The Allingham Belt is $97 rather than $139 and the stylish Lindfield Duffel Bag is down to $321.30 instead of $459.
The Sorrento Ute Bag is also $272.30 instead of $389 and there are a number of other discounted RM Williams buys.
THE ICONIC is currently running a massive 30 per cent off deal for Boxing Day, with thousands of their top items slashed in price.
Stats at THE ICONIC
The retailer has revealed that Aussie and New Zealand shoppers spent a staggering 2,200 years browsing THE ICONIC through the past year.
That’s the equivalent of 1.2 billion minutes, 19.3 million hours or 803,000 days.
Shoppers also ‘wishlisted’ 562,000 products a total of 111 million times.
What day is Boxing Day?
December 26 this year falls on a Tuesday.
What are the Boxing Day sales?
Traditionally, retailers would start their Boxing Day sales on the 26th and they would last for only a day.
However, now the sales often go on for as long as a week, and they are both online and in physical stores.
Retailers including Myer, THE ICONIC, Catch, Adore Beauty, Sephora, Canningvale and more are expected to all have Boxing Day sales.
