Shoppers are going crazy over this Skims dupe, from H&M, for only $12.99.
They budget retailer’s Short Jersey Top comes in a dark grey, a light grey and a light beige.
Customers are saying it is “definitely a dupe” of Kim Kardashian’s Skims Cotton Jersey Long Sleeve T-Shirt, which sells for $56.
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H&M describe the top as a “short top in soft cotton jersey with a round neckline and long sleeves”.
The material used is 95 per cent cotton and five per cent elastane for a buttery soft feel against the skin.
Despite the price difference, Skims is known for its form-fitting and ultra-flattering quality shapewear and their top is made from higher quality materials such as their cotton jersey fabric.
The Cotton Jersey Long Sleeve T-Shirt is 90 per cent cotton jersey and 10 per cent spandex.
Skims signature Cotton Jersey fabric features “super breathable, lightweight cotton blended with stretch and softness”.
The Skims top has a 4.8-star rating on their website and customers are calling it “the best fitting cotton shirt I own”.
Meanwhile H&M customers say the budget dupe is just as good.
“Great fit, definitely a Skims dupe. I’m an extra small to small and decided to get an extra small and it fitted great, not too cropped which I like,” said one.
Another added, “Perfect staple to add to the wardrobe.”
A third said, “such a nice material, so soft and such a nice fit.”
The H&M dupe comes just weeks after Kmart customers were divided over a new body care dupe.
The budget retailer’s Summer Solstice collection — featuring $8 body moisturisers, $8 mists, $12 perfumes and $12 body oils — have been flying off the shelves across the country
Beauty buffs have taken to social media to say they have found what they believe to be an affordable range of Sol de Janeiro, which is sold at Mecca, with prices ranging from $35 to $125.
“My mum got the dupes today and it smells exactly like Sol de Janeiro — I swear,” one claimed.
Another said: “I can’t afford the actual Sol de Janeiro products and I love all of the Kmart dupes”.
One suggested “Kmart is proof that you can charge reasonable prices and not go out of business. Why are we all paying so much money for big brands?”
Another added: “The originals are so expensive so I can’t buy them all so the Kmart ones would be amazing”.
Meanwhile, Kmart customers were divided over the new body care range.
“Rip off for Sol de Janeiro,” one said.
“At the end of the day, the key thing is to smell good, so I’m running to Kmart,” disagreed another.
A third added, “Kmart understands the assignment.”