16 Prime Day Beauty Deals You Need to Know About in 2024

Amazon Prime Day 2024 is on the horizon (specifically, July 16 and July 17), and for us, that means finally pulling the trigger on all of the best Prime Day beauty deals we’ve mentally added to our carts over the past few months. That’s right, for two days only (!!), you’ll be able to save big on pricey serums, TikTok viral items, beauty-editor favorites, and so much more.

Best Amazon Beauty Products

Rumor has it that items like the Dyson Airstrait will be on sale—a product that saves time by drying and straightening hair simultaneously. You’ll also find deals on French pharmacy classics and K-beauty products (including the infamous snail mucin), allowing you to indulge in international beauty trends without ever leaving your couch.

What you might not know is that some deals have already started. If you want to get a head start on your shopping, we’ve rounded up the best early prime day beauty deals 2024 on hair care, beauty devices, skin care, makeup, and more. Don’t miss out, as there’s always a chance these items will sell out before the main event. And be sure to pursue Amazon’s Prime Day clothing deals before those vanish, too.


The Best Prime Day Beauty Deals, By Category

Sometimes you want to peruse the deals, other times, you know exactly what you’re looking for. To help you quickly find a specific item, we’ve broken our guide into categories below.


Prime Day Skin Care Deals

Wrinkle-smoothing face moisturizers, illuminating serums, plumping lip treatments—testing skin care can be quite costly, which is why we love to stock up whenever there is a sale. We’ll take multiples of everything, please! Use Prime Day as an excuse to add new items to your routine or try that goodie you’ve been eyeing. Think: a new hyaluronic acid serum to hydrate the skin, an eye cream to counteract dark circles and crow’s feet, or a cleansing oil to swipe away all that SPF. Over the years, we have tried hundreds, if not thousands, of the best beauty products, which is why we are qualified to tell you that the items below need to be added to your vanity, stat.

Filorga

Tired of looking so tired? This French eye cream minimizes the appearance of wrinkles, puffiness, and dark circles all at once.

Versed

Just Breathe Clarifying Facial Serum

Versed’s Just Breathe serum is a sort of skin savior to enlarged pores and blemishes thanks to a potent blend of willow bark extract and zinc which limits sebum production and removes impurities.

La Roche-Posay

Hyalu B5 Pure Hyaluronic Acid Serum

Safe for sensitive skin, this serum contains not one but two types of pure hyaluronic acid and vitamin B5 to add hydration and plumpness back to the skin.

CeraVe

This retinol gel-serum can easily be layered into your existing skincare routine, as it contains ceramides and hyaluronic acid to ensure it isn’t too harsh on the skin.

Prime Day Beauty Device Deals

If you want to take your beauty routine to the next level, you’re going to need to add a beauty tool or two into the mix. Some gadgets, like the Foreo Bear microcurrent device, can help chisel and sculpt your face to your liking. Alternatively, daily ice rolling can depuff and boost circulation, instantly awakening the skin. There are also hair-focused beauty devices like the Dyson Airstrait, which straightens wet hair without damage (perfect for the impatient!). And if you’re looking to remove hair but don’t have time for monthly appointments, you can always snag an IPL device for at-home hair removal while it’s on sale.

Foreo

Bear Microcurrent Facial Device

Sculpt your face at home with this microcurrent-meets-T-Sonic pulsations device that helps to lift, tighten, and firm the skin.

Skin Gym

Nothing feels better than depuffing your face in the morning with a nice, cool stainless steel ice roller like this one by Skin Gym.

Dyson

No, this isn’t science fiction. Dyson’s miracle Airstrait device takes hair from wet to dry and straight in minimal time.

Braun

Silk Expert Pro5 IPL Hair Removal Device

This easy-to-use IPL device allows you to remove hair at home, either as an alternative to laser hair removal or between sessions for touch-ups.

16 Prime Day Beauty Deals You Need to Know About in 2024

Prime Day Hair-Care Deals

We’re not ashamed to admit that our hair care routine is nearly as extensive as our multi-step skin-care routine. It takes work, not to mention a lot of leave-in conditioner like Pattern’s, to look this good. There are always the basics to stock up on Prime Day, like maintenance shampoo and conditioner. But you can also get creative with it—a trusted apple cider vinegar detox scrub, a scalp oil, a hair mask, and even a hair perfume are equally worthwhile additions.

Pattern

Give your curls some much-needed moisture with this leave-in conditioner infused with a blend of oils, biotin, and honey. While all hair types can use it, curl types 3a to 4c will notice the biggest difference.

Fekkai

A lot of gunk accumulates in hair over time, especially if you’re married to your wax sticks, pomades, and hair sprays. All it takes is a bit of this creamy apple cider vinegar-infused scalp scrub to cleanse the scalp and leave it feeling refreshed.

Olaplex

No. 5 Bond Maintenance Conditioner

If you’ve put your hair through years of heat and color damage, this bond-building conditioner helps protect and repair damaged strands, split ends, and even tame frizz.

Redken

One United Leave In Conditioner

A few spritzes of this leave-in conditioner meets heat protectant is all you need this summer to tame frizz, hydrate strands, and add some much-needed shine.

Prime Day Makeup Deals

If you’ve been doing the same brown smokey eye with your years-old shadow palette, it’s time for an upgrade. Some products stand the test of time no matter the season, like lengthening mascaras such as Maybelline’s formula, which gives you the illusion of eyelash extensions. You’ll also need a waterproof eyeliner that holds up against dips in the pool. Finish your regimen with a good non-sticky lip gloss, like Covergirl Clean Fresh Yummy Gloss, and a reliable primer to prevent makeup from settling into creases, such as StriVectin’s Line BlurFector.

Maybelline

Lash Sensational Sky High Mascara

For longer, fuller lashes, try your hand at this lengthening mascara infused with bamboo extract and fibers, so you don’t have to deal with annoying flaking or smudging.

CoverGirl

There’s a lot to love about this lip gloss: it’s non-sticky, gives you the perfect pout, and is formulated with hyaluronic acid, acai, goji, and black elderberries to keep your lips hydrated.

StriVectin

When using StriVectin’s Line BlurFector, expect a filter-like complexion IRL. It immediately blurs the appearance of wrinkles and prevents your makeup from settling into creases. Score!

Urban Decay

24/7 Glide-On Waterproof Eyeliner Pencil

This eyeliner stays put all day, no matter what chaos you put it through, not to mention it’s waterproof and comes in a variety of versatile hues.

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