YouTube stars help NFL bring in more viewers, league says

YouTuber Deestroying and NFL Commissioner Roger Goodell presenting at YouTube’s Brandcast in May 2023. Credit: YouTube YouTube bet big on the NFL to boost its subscriber base, and content creators have been key to that push. After YouTube committed $2 billion per year to secure the rights to NFL Sunday Ticket, YouTube TV grew from … Read more

Streamers like Amazon, YouTube and Peacock are transforming the NFL

The NFL isn’t just the most popular sports league in the U.S., it’s also the most valuable with the highest-rated programming and the priciest ad time. In 2021 the league signed an estimated $110 billion worth of media deals covering 11 years, which reportedly was nearly double the value of its previous contracts. “If you’re … Read more

NFL bars teams from gambling in Las Vegas

Nick Laham | Getty Images The National Football League is holding the Super Bowl in the gambling capital of the U.S. for the first time, but Commissioner Roger Goodell is reminding team personnel they are not allowed to take part in the action. Goodell sent out a memo Thursday ahead of Super Bowl LVIII in … Read more

NFL offers buyouts to more than 200 employees

Nick Laham | Getty Images The National Football League offered voluntary buyouts to at least 200 employees as it gears up for start of the playoffs this coming weekend, according to a memo obtained by CNBC. The NFL, which has about 1,100 employees, told staff that it is “continuously evaluating ways to enhance efficiency and … Read more